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Showing posts with label BRANDS | LIFESTYLE | TRENDS | CULTURE | BEVERAGES. Show all posts
Showing posts with label BRANDS | LIFESTYLE | TRENDS | CULTURE | BEVERAGES. Show all posts

A beer made by South Africans for South Africans, it's difficult to think of 5 Skippas Superior Golden Lager as the new beer on the block, when it's already crept its way into the hearts of local beer drinkers, finding the magic to make the all-important leap from unknown brand to beer of choice.

The product of the now legendary interview between former Orlando Pirates goalkeeper, turned TV presenter, turned entrepreneur Deshi Bhaktawer, and enamoured fan turned spokesperson Good Enough Sit- hole, where the term 5 Skippas was first coined, the beer is a smooth and refreshing reflection of our local spirit and love for sport.

As a challenger to the mass market, the 5 Skippas brand counts values such as unity, authenticity, and locality as the main drivers behind its beer, aiming to weave a fabric between the different cultures in South Africa––regardless of gender, culture, or ethnicity. Drawing from its storied heritage and great passion for people, 5 Skippas' position is clear: if takes something special to bring people together, why shouldn’t it be a great tasting beer?

Currently, 5 Skippas Superior Golden Lager is only available in Gauteng, with plans to expand into the rest of the country in the near future.

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Styling Concepts | Beverages | Brands

Celebrate a symbol of national pride whether at home or at your favorite bar with Patrón. Tequila’s popularity has soared over the years, whether on the rocks or mixed in a cocktail. Patrón’s versatility means that it mixes flawlessly into almost any classic cocktail, whether they call for vodka, white rum or whisky. For that extra smooth taste on International Tequila Day, Patrón is the perfect ultra-premium tequila. Patrón Bloody Maria To honor this International Tequila Day, Patrón has created the Bloody Maria – a contemporary take on the quintessentially British drink by replacing vodka with Patrón Silver. The Bloody Maria cocktail is perfect to enjoy with friends at brunch and simple enough to whip up in the comfort of your own home.


• 40 ml Patrón Silver Tequila
• 110 ml Tomato juice
• 15ml Fresh lemon juice
• Dash each of Worcestershire sauce and Tabasco
• Tsp horseradish, optional
• Salt and freshly ground black pepper, to taste Method: Combine ingredients in a mixing tin or pint glass and “roll” the drink by pouring it back and forth between the two. Strain onto fresh ice in a tall glass — if you prefer, rim the glass with salt or a specialty spiced rim of your choosing. Garnish with a lemon wedge and celery stalk and then enjoy!

The heart of Patrón’s range makes up the foundations of Mexico’s most celebrated ultra-premium tequila. Handcrafted in small batches using only the finest 100% Weber Blue Agave, the range is perfect for those wanting to enjoy a smooth and easily mixable tipple.

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Patrón Tequila

Hennessy V.S has launched new TV and digital creative for the "Never stop. Never settle." campaign. This is the latest in Hennessy's theme centered on the notion of pushing the limits of one's potential, which uses the chasing of one's "Wild Rabbit" as a metaphor.
In the new creative, Hennessy celebrates Nas' chase of his own Wild Rabbit. From his rise in 1990s New York City to dominance of the world stage today as one of the greatest lyricists known to hip hop. Entitled "The Ride," the TV spot features narration by Nas and costume design by Jenny Gering, who dresses the cast in the FX series, The Americans. Set on a subway train travelling from Queensbridge to Madison Square Garden, we watch as Nas moves between the train cars as the decades progress, observing and capturing inspiration from everything and everyone around him to create the stories he gives back in his music.

"For more than 20 years now, Nas has been driven by a central passion to tell the stories that need to be told – obstacles and commercial consequences be damned. His lyrics inventively capture universal truths about the human experience from a perspective too often ignored or misunderstood by the American mainstream. It's why Nas' music is so resonant and will likely remain so long after he's gone," said Rodney Williams, Senior Vice President of Hennessy USA. "Through this campaign, Hennessy celebrates Nas' continuing journey, and we hope to inspire our fans to consider and pursue their own Wild Rabbits."

Jonny Bauer, Global Chief Strategy Officer at Droga5 New York, the creative agency behind "The Ride," reiterated "The ethos of the Hennessy brand is knowing that the top is never high enough. It's about pushing the very limits of your potential. Nas truly embodies this spirit and hopefully our customers will feel we've relayed this in an engaging way."

Information supplied by Hennessy V.S
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